Content Writer and Designer/Copywriter
With 10 years of experience in Marketing, I am here to help you with your creative initiatives whether it be in words or visuals. My work is crafted with a strong understanding of your brand and your target market – thanks to my empathic nature. I’m both reliable and efficient and genuinely care about my client’s success.
Services I offer include:
Content Writing/Design (Social Media, Web/SEO, EDMs, Blog/Article Writing)
Graphic Design (Print, Digital, Web, & Signage)
Branding (Strategy, Guidelines, Identity, & Voice)
I can cover a wide range of industries and topics, however I am more specialised in wellness, lifestyle, fitness, coaching (mindset, business, leadership), home & garden, and travel.
I also have a great deal of knowledge on the world, having traveled over 35 countries and lived in the USA, New Zealand, Australia, and Brazil – with a strong understanding of these cultures.
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Marketing and Communications Manager
-Maintained and strengthened the CityFitness brand nationwide
-Reported directly to the COO
-Planned and executed monthly media plans - both traditional and digital
-Analysed sales numbers to strategise marketing plans nationwide
-Created clear and concise internal/external communication pieces along with companywide communication guidelines
-Designed all marketing collateral including copywriting (digital ads, web, mailers, billboards, posters, etc.)
-Maintained and developed copy/design on the CityFitness website
-Developed & designed internal/external signage for all CityFitness clubs along with companywide signage guidelines
-Communicated and created content/campaigns across all social media platforms