Services
Portfolios
Experience
Freelance Designer
• Currently designing a mobile app and a design system that is cohesive and consistent across all touchpoints.
•Contracted to design business documents for a startup according to branding guidelines.
•Designed the book cover for 2023 edition & contracted to design the 2024 edition for Kiwi Muslim Directory
UX/UI Design Intern
- Simplified the navigation experience by integrating two internal portals into one in an agile environment.
- Planned the project according to UX design thinking principles.
- Collaborated with a UX designer and conducted user interviews / UX research & analysis.
- Created a design system from scratch that enabled a fresh new modern look to the new portal design.
- Collaborated with a UX designer to improve the login experience that reflects Digital Island’s brand.
- Regularly communicated design decisions to stakeholders.
Asset Performance Engineer
Graduate Engineer
Product Development Intern
Education
Certificate in Webflow Design
Certificate in UX Design
- Conducted the redesign of an insurance (Turners) & e-commerce (Pet) website, and a dashboard management system (Pet).
- Conducted the redesign of a public sector website (Activate Auckland) to improve website usability.
- Identified user problems through interviews and created empathy / journey maps to help define the problem.
- Designed and validated wireframes and high-fidelity prototypes through iterations in an agile team.
- Conducted user testing to identify & implement improvements.
Certificate in Figma UI/UX Essentials
- An online course that teaches students to create UX designs based on client expectations using Figma.
- Created desktop & mobile wireframes from client brief & UX persona.
- Created a simple style guide for client handoff.
- Used free UI kits & plugins to speed up workflow.
- Created simple & advanced micro-interactions, page transitions & animations.
Google UX Design Professional Certificate
Learned about the foundations of user experience design and conducting UX work professionally by working on a case study that took me from discovery & research to prototyping.
Bachelor of Engineering (Hons) in Electrical & Electronics
Key Achievements:
- Wireless Headphones (2017) | 1st place | Client - Phitek
Designed and prototyped a wireless audio transmission system via analogue infrared transmission according to client requirements in a team of 4.
- Smart-Fan (2017) | Runner Up | Client - Fisher & Paykel Appliances
Designed and prototyped a Smart Fan used inside refrigerators according to client requirements in a team of 4.
- President of Robogals Auckland Chapter (2017 – 2018)
Robogals is a student run global organisation that inspires young women to study in STEM-related careers. I managed an executive team where we developed & hosted workshops.