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Digital Marketing Manager
https://www.letsmarket.co.nz/client-portfolioSocial Media Manager
https://www.letsmarket.co.nz/social-media-managementMarketing Strategist
https://www.letsmarket.co.nz/marketing-strategy
Experience
Digital Marketing Manager
As a Digital Marketing Manager, I am a results-driven marketing professional with a proven track record of developing and implementing successful digital marketing strategies. With extensive experience in the digital marketing space, I possess a deep understanding of the latest trends and best practices, allowing me to effectively leverage a wide range of digital channels to drive brand awareness, generate leads, and increase conversions for my clients.
My expertise includes all aspects of digital marketing, including SEO, SEM, PPC, email marketing, social media, content marketing, copywriting and website optimization. I am also skilled in leveraging data and analytics to inform marketing decisions and measure the success of campaigns.
Industries I have worked with
- Fashion
- Beauty
- Engineering
- Education
- Architecture
- Mortgage and Insurance
Social Media Manager
In my role as a Social Media Manager, I was responsible for managing all aspects of the social media presence for my clients, from developing content calendars and posting schedules to monitoring social media performance metrics and adjusting strategies as needed. I am highly skilled in leveraging social media analytics to measure success, and regularly use data to inform future strategies and tactics.
Industries I have worked with
- Construction
- Start Up Technology
- Education
- Architecture
- Tourism
- Fashion
Tourism Marketing Advisor
As a Tourism Marketing Advisor, I had the opportunity to work with a dynamic team of professionals and collaborate with creative partners to develop and execute marketing campaigns that promoted the Southland and Fiordland tourism industry.
One of my primary responsibilities was to create and manage digital content calendars that helped to ensure a consistent and engaging brand experience for our target audience. I worked closely with graphic designers, photographers, and videographers to produce high-quality digital content that resonated with our audience.
My experience as a Tourism Marketing Advisor allowed me to gain valuable experience in digital marketing, content creation, and strategy development. Through my work, I was able to contribute to the growth and success of the tourism industry in various destinations, while also advancing my own career in the field of marketing.
Communications Advisor
As a Communications Advisor at Southland District Council, I was responsible for managing the Milford Opportunities Project's digital presence, including social media, email marketing, and website content. I worked closely with cross-functional teams, including event organizers, graphic designers, and web developers, to ensure our marketing efforts were cohesive and effective. I also developed strong relationships with key stakeholders in the community, including media outlets and community organizations, to promote the Council's initiatives and programs.
Overall, my experience as a Communications Advisor at Southland District Council allowed me to use my skills in digital marketing, collaboration, and analysis to drive the success of the Project's communications and marketing efforts. I am proud to have been a part of an organization that is dedicated to serving its community and making a positive impact in the region.
Education
Masters of Business Marketing
My Masters of Business Marketing provided me with a deep understanding of marketing principles, consumer behavior, market research, branding, and digital marketing. I also had the opportunity to work on several real-world marketing projects that allowed me to apply my theoretical knowledge in a practical setting.
I was also a Lincoln Business School Dean's List recipient in 2021 & 2022 - awarded to students in the top 5% of their class, with a grade average of 8 or higher.
Bachelor of Commerce
I am a Bachelor of Commerce graduate with a passion for business and entrepreneurship. Throughout my academic journey, I gained a wealth of knowledge in various business disciplines, including marketing, and management.
As a highly motivated and ambitious individual, I was actively involved in extracurricular activities and leadership roles during my studies. They served as a member of the student association and participated in various business competitions, including case competitions.
I was also a Otago Business School Dean's List recipient in 2018 - awarded to students in the top 5% of their class, with a grade average of 7.5 or higher.