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Email Verified Identity Verified Svatava Coupkova
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Member since 18-04-2023
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Google Ads Expert at your service

  • $ 50.00  / hr
  • Christchurch
  • Save

Within a month, I was getting the clients I wanted and now we’re in month 2, I have so much confidence that I have made the right decision. Had I gone to Svatava first, I would have saved so much time, money and grief. – Vincent Sanders, director, Bespoke Architecture

Struggling with your Google advertising? I am here to help. Let’s take your Google Ads to the next level, get you more traffic, sales, leads and better return on ad spend.

My name is Svata and I am excited to introduce myself as an experienced PPC specialist with expertise in Google Ads, Google Analytics, GA4, Google Tag Manager, Google Merchant Center, Google Web Designer, copywriting, and more.

I’ve worked with product- and service-based clients in diverse industries ranging from bathroom designers to period underwear brands, primarily in Europe. My focus is to help clients achieve their objectives while staying within their budget and maximising their return on ad spend/return on investment. I encourage you to look through my proof of work (head over to the Crafted Jobs box below), which includes my testimonials.

I found Svatava after having 6 months of possibly the most inept Google Ads campaign. The guy I used simply didn’t get it but was happy to spend my money whilst he learned. Svatava came to meet with me, we talked about how my business worked, what I needed and the types of client I wanted to attract. Within a month, I was getting the clients I wanted and now we’re in month 2, I have so much confidence that I have made the right decision. Had I gone to Svatava first, I would have saved so much time, money and grief. She is excellent and I would recommend her to anyone! – Vincent Sanders, director, Bespoke Architecture

Having been based in New Zealand for several years, I am currently seeking more opportunities in the country and I have the capacity to take on a few more accounts.

I can provide your business with the following services:

Analysis – Understanding your goals, business, and market. Analyzing competition, keywords, and existing accounts (if applicable) and making suggestions.

Set up – Creating a campaign structure, writing compelling copy, and gathering necessary assets. Creating campaigns with bid strategy, audience, signals, etc.

Management – Regular optimization of campaigns to achieve better results every day. Continuously developing the account and exploring new and innovative ways to achieve your goals. Providing performance analysis and reporting back to you.

I’m open to negotiating an hourly, or project/service rate that suits your needs and budget.

If you’re struggling with Google advertising, don’t hesitate to reach out to me. I look forward to hearing from you.

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Crafted Jobs

Google Ads Specialist - Proof of Work

Google Ads Specialist - Proof of Work

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Use Case - Client A

Use Case - Client A

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Use Case - Client B

Use Case - Client B

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Use Case - Client C

Use Case - Client C

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Use Case - Client D

Use Case - Client D

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Use Case - Client E

Use Case - Client E

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HTML Banners

HTML Banners

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Experience

PPC specialist - freelance

  •  various clients
  •  Dec 2018 - Present

Successfully managed and optimised Google Ads campaigns mainly for
European clients.

Implemented PPC strategies to increase website traffic and conversions.

Utilised Google Analytics and GA4 to track and analyse campaign
performance.

Facilitated smooth transition from Universal Analytics to GA4 for several
clients to ensure optimal data tracking and analysis.

Collaborated with clients and cross-functional teams to accurately set up
conversion events in Google Tag Manager and product feed in Google
Merchant Centre.

Copywriter - freelance

  •  various clients
  •  Mar 2016 - Jan 2023

Wrote compelling copy for a range of clients across various industries
including fashion, finance, and technology.

Created copy for websites, ecommerce, social media, email marketing, and
online advertising campaigns.

Worked closely with clients to identify their target audience(s) and maintain a
consistent brand voice.

Content Specialist, Administrative Assistant

  •  Blueprint Consulting Engineers
  •  May 2021 - Jul 2021

PPC and Social Media Specialist, Administrative Assistant

  •  My Build Sorted, Bespoke Architecture
  •  Mar 2019 - Mar 2021

Communications Specialist

  •  O2 Czech Republic
  •  Feb 2012 - Sep 2014

Communications Specialist

  •  RWE Group
  •  Mar 2006 - Jan 2012

Education

Masters of Media Studies and Journalism

  •  Masaryk University Brno, Faculty of Social Studies
  •  Jun 2009 - May 2010

Bachelor of Media Studies and Journalism and International Relations

  •  Masaryk university Brno, Faculty of Social Studies
  •  Sep 2005 - May 2009

Economy and Management

  •  Mendel University of Agriculture and Forestry in Brno, Faculty of Business and Economics
  •  Sep 2009 - May 2012