Freelancer specialising in crafting bad-ass brands & websites for SME to get you noticed
My name is Dawn and I am a lover of oat iced lattes. I have many hats. I am a Graphic & Web Designer, with a pinch of marketeer and a massive dash of mum life!
I bring 10+ years of graphic design experience and strategic marketing with prestigious international automotive brands as well as Maori SMEs, I am continuously looking at ways to improve how businesses portray themselves online, through visual branding, strategy and positioning.
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Founder & Business Owner
Specialising in crafting websites and memorable brands for SME groups, predominantly owned by Māori, mothers and looking to take their brand to the next level.
Working within Armstrong Motor Group, one of New Zealand's prestigious automotive company as the Marketing Manager for their East Auckland branch, Mercedes-Benz & Hyundai.
Taking care of 2 international brands was nothing short of a juggle. Mercedes is known for their class, sophistication and luxury appeal of their vehicles, on the other end is a family-based, New Zealand-operated, Hyundai.
Tasks for these two brands were similar but the positioning, target audience and strategy were very different.
I managed both regional websites, social media, marketing, budgeting and advertising accounts, as well as ensuring that all stakeholders and managers were happy and kept in the loop.