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Email Verified Identity Verified Louisa Hughes
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Member since 30-05-2022
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Helping small business navigate social media and connect with their customers!

  • $ 65.00 - $ 200.00 / hr
  • Christchurch
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Experience

Freeland Social Media Manager/Consultant

  •  Business Owner
  •  Dec 2020 - Present

Having built my career in marketing specialising in Social Management and Consulting, I decided to take the plunge and freelance for myself rather than work for an agency!

My work mainly focuses on helping small to medium sized businesses understand and harness the power of social media marketing, and how it works in harmony with their other digital assets.

I cater for all types of social media management or consulting, from coaching; strategy or done-for-you - I can help fit your needs and help you grow!

Creative Consultant

  •  Your Business Angel
  •  Nov 2018 - Dec 2020

Working as a Creative Consultant for a small digital design agency, including:

- Graphic Design
- Mobile App Creation
- Website Mainteance
- Social Media Management
- Article and Blog Writing
- Video Creation

Office Administrator

  •  Health 2 Safety
  •  Oct 2016 - Jan 2018

Health 2 Safety Consulting's aim is to assist both Australia and New Zealand employers with health and safety risk management programs, to create a truly safe working environment for your employees. Reporting directly to the Managing Director Richard Hendricks, my role is to provide office administration, marketing support including graphic design, and first-line customer support for New Zealand clients.

Marketing Executive

  •  Colliers International
  •  Jan 2014 - Oct 2016

Providing marketing and creative direction in a busy re-emerging Christchurch market, this varied and adapting role is a key tool in enhancing the productivity and effectiveness of all brokers. From formulations of marketing and business strategies; to the creation and implementation of all printed/press/online media associated with Christchurch's sale and lease properties and projects.

Marketing Executive

  •  The Christchurch Star Company Media
  •  Mar 2014 - Jan 2014

Working across all publications under the company umbrella, including The Star newspaper and Weekend Gardener magazine; develop, implement and manage the overall Marketing and Promotions Strategy and Implementation Plan across the company.

To ensure overall responsibility for leading, developing and overseeing the Marketing and Promotions at The Christchurch Star Company.

In addition to this, actively assist with the planning, management, organisation and conduct of promotional events.Working across all publications under the company umbrella, including The Star newspaper and Weekend Gardener magazine; develop, implement and manage the overall Marketing and Promotions Strategy and Implementation Plan across the company. To ensure overall responsibility for leading, developing and overseeing the Marketing and Promotions at The Christchurch Star Company. In addition to this, actively assist with the planning, management, organisation and conduct of promotional events.

Retailer Communications Executive

  •  Volkswagen UK
  •  Jan 2011 - Oct 2012

Reporting to the Retailer Marketing Manager this role supports the Volkswagen Retailer Marketing Programme (RMS) in a wide variety of activities, from general marketing to project planning and point-of-sale production. I was responsible for managing a number of creative London agencies, as well as working with the field-force and internal departments. The role primarily focused on the day to day interaction with the agencies and internal departments to support the retailer’s local marketing requirements to a network of around 250 Retailers.

I left this position to move with my husband to New Zealand.

Guitar Marketing Assistant

  •  Yamaha Music UK
  •  Nov 2007 - Mar 2011

The main purpose of my role was to create the awareness of and provoking demand for Yamaha Guitars. My position was terminated due to a restructuring process throughout the company. My daily tasks included:

- Liaising with dealers to fulfil their marketing activity requests
- Organising events, advertising, mailing and merchandising orders
- Implementing UK promotions, including travelling to exhibitions and showing instruments to potential customers
- Assisting with major marketing led projects
- Identify PR opportunities and working closely with PR agency and other publications
- Providing and updating internet and extranet information
- Managing and providing promotional and marketing literature and update of internal literature
- Direct Marketing
- Manage and maintain the instrument image library
- Ensure maintenance and up keeping of display products and all related materials
- Ad-hoc marketing and promotional activities
- Cover the duties of Guitar Product Marketing Manager during his absence

Education

English and American Literature (BA Hons)

  •  The University of Kent at Canterbury
  •  Sep 2002 - Jun 2005