Hello, I’m Lucy. Experienced strategist, story teller, and fast-paced doer.

Many years of working with much loved brands and events has given me the chance to create marketing and communications plans that connect with audiences in a meaningful way and always deliver tangible results.

I have developed marketing and PR strategy for premium food festivals, managed brand activation and digital strategy for the Sydney Morning Herald and The Age and developed the brand and marketing strategy for the epic Grand Slam, the Australian Open.

In New Zealand I’ve delivered marketing and PR campaigns for a number of businesses with local and national news coverage across radio, TV, digital and print media.

Currently I’m focused on working on communications based projects whether that be generating media coverage through a well-crafted media release or developing stories for in-house magazines, blog posts and newsletters.

If you need your brand proposition and services or products translated into easy-to-read, sharp web copy, I can do that too.

I can quickly translate business concepts into meaningful content and am proficient in developing story angles that align with your brand. As well, I’m experienced in conducting interviews and turning these into stories that can be used across multiple platforms.

Please get in touch if you need comms support from a no-nonsense, quick-thinking marketing and comms professional.