All Types of Talent

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Qualified Bookkeeper.

Assistance with your regular bookkeeping, small business administration, organisation & social media management.

A highly efficient marketing / VA with an extensive background delivering solutions for organisations and  leaders across Australasia.

A wide experience of building solid collaborative relationships with clients and stakeholders, performing administrative and marketing initiatives to the highest level.

Vast experience across the ‘marketing mix’ including brand development, copywriting, design, social media and LinkedIn lead generation.

Now looking forward to making a significant contribution for a leader or organisation who requires a supportive and enthusiastic person to grow their business.

View my online portfolio of marketing / VA work here.

A Certified Senior Scrum Master / SAFe Release Train Engineer with 9+ Years of experience in Agile Scrum Software Development

Transformation, Lean Agile & Change leadership to lead/set up high performing teams of Change Management, Program/Project Management, Agile RTE, Portfolio and PMO

Strong change management, people engagement, stakeholder management and next gen technology skills while partnering with vendors, businesses, functions and IT

Proficient in implementing SAFe, Scrum of Scrums, Scrum at Program and Project level

Expertise in Jira, AzureDevOps, Confluence, Trello, Miro, Figma, SQL,Manual Testings

Highly accomplished and results-oriented, international Organisational Development Executive with seven year’s experience in driving organisational growth and maximising performance through developing and implementing strategic talent initiatives and programmes which shape exceptional employee experiences. Proven track record in building, coaching and leading high performing teams to achieve business priorities and release untapped people potential through attracting and developing talent, enhancing employee engagement and improving operational efficiency and growth. Respected business partner and transformational change-maker, recognised for strategic mindset and strong interpersonal skills.

With my background working within the visitor and retail experience operations teams at some of Wellingtons most iconic tourist attractions such as Museums Wellington, Space Place and the Wellington Botanic Gardens I am seeking a role to shift laterally and move my career toward the digital space.

I have developed a love and passion for communication, digital content creation and improving the experience of the customer both online and in person. Through meaningful engagement on recreational and professional social platforms (Meta, Instagram and Facebook) I have successfully built my own Wellington food brand Niche Nibbles and improved on many others through my work creating content and supporting the needs and goals of organisations to achieve results.

Through my experience leading teams and managing people in experience based environments I build meaningful relationships, listening and taking smart actions with an anything is possible mindset. I am organised and plan ahead to create strategic content that aligns with the business’s goals, products and promotions while fostering a genuine ‘real human’ behind the scenes authenticity. Being creative and thinking out of the box are my key strengths as well as working towards goals, deadlines and budgets. I love having a target to achieve.

As the Visitor Services Team Leader at the Wellington Gardens, I took it upon myself to lead the online profile of the gardens in collaboration with the communications team. As the ‘boots-on-the-ground’ I collated the information I needed from the subject expert gardeners and generated interesting and engaging seasonal content showcasing the beauty, history and current events going on at the gardens. I was also solely responsible for a full website update of the Wellington Gardens webpage (Silverstripe), which arose from a single link not working as it should. I also created a range of ‘how to’ gardening videos on YouTube demonstrating the skills of the team. I am confident using most web platforms including WordPress, Squarespace and Silverstripe and easily pickup others.

I am a creative ‘get-things-done’ person and would relish an opportunity to combine my interpersonal skills with digital community management. I believe in creative problem solving and pride myself on being a fast digital learner.


Looking forward to meeting and discussing how I can contribute to your business.


Yours sincerely

Tracy Muir

  • Pro-active and diligent Digital Marketer with 3 years of experience growing businesses, communicating business’s mission and vision across digital channels, and driving revenue through innovative strategic approach and meticulous project management.
  • With a keen ability to analyze trends and stay on top of digital technology, consistently produced significant ROI against KPIs in both B2B and B2C space.

I create copy and content for small businesses in NZ across different industries. I have recently completed a Business Diploma in Marketing alongside raising my two rowdy boys and teaching Reformer Pilates. I love everything about digital content & even more so about doing it freelance!

I am a keen creative with an eye for detail. I always go the extra mile to ensure quality content & client satisfaction. I am a willing learner, always grateful to work with others that encourage development and personal style within projects. I take constructive criticism well and have epic communication skills.

I love copywriting and content writing, enjoy creating logos and brand identities, I also have a good eye for photography and a great ear for music.

I am fine-tuning my CV before uploading but please don’t hesitate to reach out with any questions, I am so fired up about new possibilities via Hire her! x